Online Business - Importance of Follow Up

There was a time when I considered follow up a courtesy, something non essential but ‘good’ to do. The longer I am running my online business system, the more I am of the view that follow up is a vital part of my success.

Following-up can be an acquired or innate skill. It comes naturally to some and for others is a skill that takes time to develop over the course of their career. The Importance of follow-up in your business is huge because this is where the application of your skills and your ability to deliver the product or service become evident.

When you are “meeting” new prospects to offer your products or services, do not be discouraged if you do not close them that day. Following-up on them while matching their interest level with the information they desire and being a friendly face of knowledge and leadership in your niche, will pay-off over time as people will come to you when their need arises for your product/service. What follow-up does is keep you at the fore-front of their mind when they think of your related field and develop a need for you.

"Think of Follow-up as an investment of your time that pays dividends and will bring referrals from your clients in droves when done properly." --- Brian J Fanslau

First and foremost, follow up signals to the prospect that you care. Your clients will know that you share in their desire to succeed. It also signals that you have a real opportunity. By following up you are creating an opportunity for the prospects to feel secure that you are presenting a legitimate business opportunity and that you are part of an organization that will continue to be a part of their success.

I usually follow-up with interested people at least once a month as a “friendly guy” looking in on them to see how they are do and to find out if they have additional questions or concerns I can help with. I often use information that I gathered during our initial contact to enforce my commitment to them and what it is that they are wanting. Regardless of which way they go concerning what I am offering, I provide them with a short consultation to come up with a homebusinessmatch just for taking the time to speak with me.

When you follow-up with an interested person always be sincere. People can smell a fake a mile away and even through the phone, so be yourself. You may have to continue to re-schedule them time and time again but the effort will pay-off. Set yourself up a calendar that you can schedule in a time to call those interested in the near future.